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The moment you see it, it looks right.
The moment you touch it, it feels right.
The moment you use it, you know it's right.
COGNITIVE DESIGN
The right design in every measure.

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You can tell its purpose at a glance.
Always easy to understand,
always beautiful to look at.

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Before you know it, it feels like a
natural extension of your hand.
A trusted partner wherever you go.

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Improving together for a lifetime.
It feels right to work with,
and is always there for you.

In the world of precision measurement,
What constitutes 'good design' ?

At Hioki we believe a well-designed measuring instrument
should have all the right features in all the right places.
It should be cognitive.
It should feel right when you take it in your hand.
Above all, it should be built to last.

It shouldn't draw attention to itself.
Instead, it should inspire confidence
with solid build quality and future-proof design.
It dosen't need to be revolutionary.
But it needs to stay reliable.

We seek no fame or glory,
because the only thing that really matters
is your satisfaction when you use it.

At Hioki, you are the focus
of every design.